Life as a reporter, the death of newspapers, exercising after 50 with Jay Croft

My guest in this episode is my friend Jay Croft. Jay spent 20 years as a reporter and editor at daily newspapers across the country.

In 2007, he began creating marketing content for companies like Coca-Cola and SunTrust. As a consultant and freelancer, he is affiliated with CNN, WebMD, the Functional Aging Institute, Fitness Revolution, IDEA, and more. He is also the owner of Prime Fit Content and the host of the Optimal Aging Podcast.

I really enjoyed talking to Jay about his reporting career, especially the weirdest story he covered and his most meaningful one. Also, how he pivoted and continues to pivot when newspapers started dying. Jay has led an interesting life and shares some great stories and anecdotes in this one.

Follow Jay on his website Prime Fit Content and look for the tab in the upper right to follow Jay's podcast. I hear the episode with this young kid Joe Martin is pretty dang good…

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